Vikram Madhok, Honorary Treasurer of the Pacific Asia Travel Association (PATA) India Chapter has been elected as the next Chairman of the PATA Industry Council for the term May 2016–17. In addition to assuming this global responsibility, Madhok will also sit on the PATA Executive Board. Madhok has had an illustrious career and over the years specialized in luxury tourism and hospitality.
He has served on PATA India Chapter for over 20 years and was also the Chairman of World Travel & Tourism Council (WTTC) India Initiative. He has also held important positions like President of Indo-American Chamber of Commerce (NI), EC Member– IATO & several other positions.